This is the first time I used Buysellads for buying advertisement and I find it pretty easy to buy advertisement using Buysellads, and here are the simple 1-2-3 steps to buy direct advertisements using Buysellads.
This simple tutorial will be useful for bloggers who are looking to advertise their website using Buysellads.
Most of website which are using Buysellads, shows the ad inventory and have a Advertise here link. Click on link and you will land into Buysellads page. For example, I click on Shoutmeloud sidebar and buy the ad inventory from Buysellads. You can also check their market place to buy advertisement. Follow the screenshots :
Once you will click on add to cart, on the bottom you will see options like View cart, Add Creative’s. Click on add creative’s to add link, alt text and image for your advertisement.
Click on save and one the next screen click on checkout. You can make payment via paypal, if you are a Buysellads publisher you can make payment from your current account balance or you can use credit card to make payment.
Why use BuySellAds?
There is no better way to explain this aside from sharing our story and experience. We started using BuySellAds in September 2009 (WPBeginner was founded in July 2009). By this time, we have built-up a fairly decent amount of readers to the site, however the site was still very new. The only way for us to get advertisers would be to create a list of companies that might be interested then send out an email asking for them to advertise (Yes, that comes of pretty SPAMMY). So this could potentially hurt our reputation, but it would have also been very time consuming. Finding advertisers (sending and replying to all those emails), keeping the current advertisers happy (offering them analytics), collecting payments (reminding those who haven’t paid), etc. By no means, we are suggesting that there are not plugins which cannot do that.oio publisher plugin that we use on this site, does that job very well. However, BuySellAds provided us with something that no WordPress plugin can provide: good base of advertisers who are looking to spend money on advertisements.Aside from that, it saved us all the time which really helped us increase our growth rate significantly because we were focusing our energy on the right area: writing quality articles and building our user base (exactly what every blogger should focus on). All we had to do was go in, create our profile page for the site, create ad zones (areas where we want to sell ads on), select the prices and quantity of ads we want to sell, and then place their script within our design. They took care of pulling in our site’s screenshots, providing advertisers with social proof (statistics for your site). Check out the example of our Property page:
For all this, they took a 25% cut of the ad price which covered transaction processing fees, support for you and advertisers, and all the services that BuySellAds provide for you. You might think that is a lot of money, but we paid it happily. Because if you dedicate a person to do this for you, or spend time out of your day to do this, you will end up spending more. Because not every email you send out will convert into buyers. Often, you will exchange emails and the deal will end up falling. So it was really well worth it for us to use BuySellAds as a service and focus our efforts on what we do best.
It is not just us by the way that feels this way. Tuts+ Network, The Next Web, Search Engine Journal, Dynamic Drive, and many other big name sites use BuySellAds to sell their ads. They have some very well-known advertisers as well.
Through out our years of using BuySellAds, we made numerous suggestions on things that we saw need improvement. We suggested new features a lot of them were implemented. We even had the honor of creating the blog design built on the best WordPress Theme Framework: genisis. Basically what we are trying to get across is that they CARE about their users. They will help you pick the right price, right ad zones etc.
Enough of our story on why we use BuySellAds, lets get into how you can start selling ads in your WordPress Blog with BuySellAds.
Note: It is important to establish the point that you have to be using self hosted wordpress blog to sell ads.
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